Pamela Herrmann in Rick’s Room
In this episode of Rick’s Room, Rick Grant sits down with Pamela Herrmann, a customer experience strategist turned AI healthcare entrepreneur. They discuss how a deeply personal caregiving experience led her to create an innovative platform designed to improve communication between family caregivers and physicians.
When Pamela’s parents, both in their 90s, decided they wanted to remain in their home rather than move into assisted living, she relocated from Colorado to California to become their primary caregiver and medical advocate. Like millions of family caregivers, she entered the role with little preparation.
While caring for her parents, she noticed countless subtle changes in their health and behavior. Individually, these observations seemed insignificant. Together, they often represented meaningful changes that physicians needed to know about. However, the healthcare system had no practical mechanism for capturing these signals.
That experience inspired her to build Noted, an AI-powered caregiving platform.
Transcript Highlights
Rick Grant: Welcome back to Rick’s Room. Today I’m joined by Pamela Herrmann, someone I’ve admired ever since we worked together on a major technology initiative. Pamela built her career around customer experience before launching an AI-powered healthcare platform called Noted. Tell us about that.
Pamela Herrmann: I’ve always approached brands from the outside in. My focus has never been just on marketing campaigns. It’s about the entire customer journey—from the first interaction all the way through repeat business and advocacy.
Large organizations often have many different people interacting with customers. My goal has always been making sure everyone delivers a consistent experience.
Everything changed when my parents, both in their 90s, decided they wanted to remain in their home rather than move into assisted living.
I moved from Colorado to California to become their caregiver and medical advocate.
Like most caregivers, I quickly realized I wasn’t prepared for what the role required.
I noticed dozens of small changes in their health and behavior, but I didn’t always understand what those observations meant. Looking back, I realized caregivers are often the first people to recognize meaningful change—but the healthcare system has no easy way to capture that information.
That realization became the foundation for Noted.
The idea is simple.
Instead of asking caregivers to remember weeks or months of observations before a doctor’s appointment, they spend about ten seconds recording what they notice each day.
The platform organizes those observations, identifies patterns over time, and provides physicians with more meaningful information during appointments.
The goal is to reduce caregiver stress, accelerate diagnosis, improve treatment decisions, and help seniors remain safely at home longer.
While caring for my parents, I also immersed myself in artificial intelligence.
What I discovered is that AI isn’t a replacement for human expertise.
It’s a force multiplier.
The better you understand a problem—and the better questions you ask—the better AI becomes at helping you build solutions.
Curiosity remains the most valuable skill.
Grant: What impressed me most isn’t just that you became a caregiver. It’s that you saw a broken process and decided to improve it. Thank you for sharing both your story and your work.
Herrmann: Thank you for having me.
